New technology makes it increasingly easy to produce and promote music, film and other creative works. The downside is that artists now face a vastly expanded field of competition so it’s no easier (and maybe even harder) to get noticed by key influencers with their overflowing inboxes. Fluence is a product that may have cracked that problem. A two-sided marketplace, Fluence gives artists an easy path to journalists, DJs, producers and other experts, while serving as a filter for the
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