How to create pinnable content on Pinterest for non-visual brands

As we’ve started to dig in to the best way to connect with our audience on Pinterest, we came across an interesting question: How can we best create visual content for Pinners to Pin? We’re not in one of the top niches for Pinning: food and drink, crafts, home decor. How can we make sure that every blog post we write is as Pinnable as possible? It’s been a fun experiment to see what’s worked. I’ll be happy to share with you some of the best practices we dug up with our research and h

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